When it comes to waterproof make-up products, most minds jump to tear-streaked mascara and patchy foundation. But arguably, lips are where being waterproof (or “matte”, as they’re often described to mean the same thing) is most important. This is especially pertinent as the summer months roll in, and a swim in the sea or a splash in a lake could compromise your make-up’s quality, or where you can go afterwards.
Anyone who’s taken a sip from a drink filled with ice will know the effects water has on some lipsticks, or even just people prone to licking their lips – the result is that not all lipsticks are waterproof. But plenty are, and they’re easy to identify.
From why you’d buy anything but waterproof lipstick, to what ingredients make it waterproof, here are the key things to remember about waterproof lipstick.
Why Not Waterproof?
You do have to wonder why anyone would opt to buy lipstick that isn’t waterproof, when there’s the option of it lasting for prolonged periods of time. Well, the simple answer is that longer lasting lipstick can sometimes dry out your lips – this, of course, is dependent on the product and those listed below shouldn’t have this effect. But some do. This is owing to the ingredients in waterproof lipstick.
In order to make lipstick more durable, the three core ingredients’ ratio is changed up. The ingredients are wax, oil and pigment. In order to make lipstick waterproof, the naturally water-repellent wax is increased while the oily, often-moisturising oils are reduced.
How To Make Your Lipstick More Waterproof
Other than specifically buying waterproof lipstick, you can add these two habits to your make-up regime to ensure your lipstick lasts as long as possible:
- Keep your lips hydrated. Adding lipstick to cracked lips is a recipe for disaster, mainly because it ensures those lips remain uncomfortable and chapped, but also because the product struggles to stay put on an uneven surface. Some great lip-hydrating balms to use often, rather than simply prior to lipstick-wearing like with primer, include: anything in the Elizabeth Arden “8 hour” range, but especially the Lip Protectant Stick SPF15 and Cream Lip Balm, as well as Dr. Lipp’s Original Nipple Balm.
- Use lip primer. Though not inherently ineffective, slapping some lippy onto an unprimed lip won’t have the same lasting effects or nearly as many benefits as doing so will. It gives the lipstick a smooth base to cling onto, absorbs the colour pigments better and allows the make up to really get into the creases of your lips. Choose between NYX’s Lip Primer, Rimmel’s Lip Conditioning Balm, and Colour Pop’s Lippie Primer.
- Set your lipstick. Though the adverts may suggest all you need is a stick of lipstick in a handbag to freshen up your look, the reality is that lipstick is more of a multi-tiered process if you want to wear it all day, or for it to survive the water. After keeping your lips as receptive as possible through keeping them hydrated, and using lip primer prior to application, the last thing you need to do before strutting out the house with your lips looking great is to set the lipstick with powder after application. Jurlique’s Silk Finishing Powder will do the trick (and do it well), and so will Lancome’s Long Time No Shine.
The Best Waterproof Lipstick
Of course, it’s important to understand why you would need waterproof lipstick in the first place, what makes it waterproof, and things you can do to make your lips more receptive to lipstick, but the following lipsticks do most of the work for you and are arguably harder to get off than they are to keep on:
- Armani’s Lip Magnet
- Dose of Colors’ entire range of Liquid Matte Lipsticks
- Smashbox’s Always On Matte Liquid Lipstick
- Maybelline’s Superstay Matte Ink Liquid Lipstick
Comparative tests of brands by beauty bloggers and volggers are also particularly helpful:
If you are taking due course to prepare your lips for lipstick application, and combining that with buying habits that focus on waterproof, matte lipsticks, then the answer is: absolutely yes, lipstick is waterproof.