Purple shampoo has become a popular and renowned beauty product of the twenty-first century. With brassy tones needing to be eliminated from hair, purple shampoo acts as a toner, making hair icy and blonde. But is it permanent?
In short, no. Purple shampoo is merely a toner. If used properly, it will fade entirely after 6-8 washes.
Though, if reapplied when necessary, purple shampoo can maintain color change for long periods of time.
What Is Toner?
Toner is a semi-permanent hair dye that is used on already chemically processed hair. Purple shampoo itself is a toner. That means that it’s meant for use on hair that’s previously been bleached or dyed. Purple shampoo only helps to maintain colors, not create new ones. So no, your hair won’t turn purple! So long as you follow the shampoo’s directions, blondes can achieve a brass-free look.
Toners can come as glosses or demi-permanent colors. These act as a way for customers to try out new tints without making an irreversible color change. Because they only last about 6 weeks, there’s no outgrowth or fear of choosing the wrong shade. You’re free to test strands and try out new shades, and purple shampoo is a great way of doing so.
The simple paste we call toner is to be applied directly to already colored hair. With purple shampoo, an in-shower application followed by a quick rinse out is all you need. You don’t have to sit in a salon chair for hours waiting to achieve that fresh salon glow! You need only utilize the powers of purple shampoo as your hair fades, and as you deem necessary.
Why Would I Use It?
If it’s not permanent, then why would you use it? This is a valid question, yet the appeal of purple shampoo is that it’s non-committal. Blondes rave about its instant color-changing properties. Not only is purple shampoo a good option for blondes, but blue shampoo also acts to cancel out orange hues and add luster back to red-toned hair.
The shade of blonde called “brassy” is in reference to the unwanted warm tones that show up after a period of time on colored hair. Highlighted hair over time tends to skew to a brassy shade, while icy blonde is a more desirable tone.
Those opting for purple shampoo are able to color correct this tone all from the convenience of their home. Going to the salon to get your brass touched up can be pricey. Purple shampoo is a less expensive way to maintain your desired hair shade. Plus, it’s non-committal and much less harmful than other hair processing chemicals.
Brassy tones, be gone! Icy blondes are all the rage, and with a little help from our friend purple shampoo, your locks can join the party. Without fear of damage, purple shampoo offers you a shade tint after just one wash.
While purple shampoo may not be permanent, that’s part of its appeal. You don’t have to commit to a salon chair! The hair serum brings life back to color-damaged hair while toning the shade. It’s an easy way to slightly alter the color from the comforts of your home.